Mixing Cultures Makes Everyone Nicer

A Belgian magazine, HUMO, is presenting this controversial campaign.

It’s a “culture mash-up” aimed at delivering the message that culture mixing makes everyone nicer. As you can see, these two famous enemies look much nicer, even if it’s quite freaky!

Belgian agency Mortierbrigage created the campaign.

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Client: Humo
Agency: mortierbrigade ( Belgium)
Head of Quarters: Veerle Devos
Creative Directors: Jens Mortier, Joost Berends, Philippe De Ceuster
Copy: Joost Berends
Art Director: Dieter Vanhoof
Strategy: Tom Himpe
Illustration: Victor Sanchez
Producer: Thierry Lambot (Print Producer)
Photographer: Frieke Janssens
Retouching: Idéal23
Media: Posters, radio

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Stunning Balloon Art

What a Creativity in balloons

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Dubai Ski Resort

An Engineering Master Piece

Ski Dubai is the first indoor ski resort in the Middle East and offers an amazing snow setting to enjoy skiing, snowboarding and tobogganing or just playing in the snow. The construction covers an amazing 22,500 square meters covered with real snow all year round. Ski Dubai is related to the Mall of the Emirates and is part of Majid Al Futtaim Group of Companies.

Ski Dubai has 5 runs that vary in difficulty, height and steepness. The longest run being 400 meters with a fall of over 60 meters, making it the world’s first indoor black run. Skiers and snowboarders of all skill levels will enjoy these various slopes and snowboarders can also practice their stunts on the 90-metre long quarter pipe. Kids and parents alike will have fun in the interactive Snow Park which is the largest indoor snow park in the world with 3000 square meters.

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